How to Finance Your Brilliant Idea

Your actions are your only true belongings.

—Allan Lokos

The question I get most often from hopeful entrepreneurs is, “Where can I find the money to start my business?”

To me this question shows a lack of creative thinking. A successful entrepreneur needs a bit more initiative and lot more problem-solving skills than evidenced by asking a question such as, “How is it possible to get someone to give me money?”

The more appropriate question should be, “How can I create a business someone would gladly invest in?”

Investors are in the business of using their own money to make more money for themselves. Unless you can convincingly demonstrate a plan for returning more value to the investor than the investor ...

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