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FT Essential Guide to Making Business Presentations by Philip Khan-Panni

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Introduction

This is not just another book on presentation skills. Far from it. This book gives you insights that could transform your business presentations and significantly improve your conversion rate. It has been constructed to act as a reference source for the present, and a coach for the future, providing checklists, tips and guides to help you maintain high standards.

In fact, it is about persuasive communication.

This Essential Guide is intended to give you an understanding of what it takes to get results from business presentations, and how to prepare and deliver your message with impact. It includes the relevant elements of oratory and the platform skills of a professional speaker. It will help you to grab and hold the attention of ...

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