11
The strategic planning process
“In preparing for battle I have always found that plans are useless, but planning is indispensable.”
Dwight D. Eisenhower
In this chapter
- Strategic planning in a multi-business corporation
- Strategic planning in a medium-sized enterprise
- Strategic planning in a small company
- Strategic planning for a start-up
The drawing up of a strategic plan may be a one-off, a sporadic exercise, undertaken as required, often for transactional purposes.
Or it can be built into your company’s planning system. Thus strategy development can be carried out regularly, whether annually in the months before the budgetary planning process or on, say, a three-yearly basis. This ...
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