CHAPTER ONEHappy for Good Reasons

“Create the highest, grandest vision possible for your life, because you become what you believe.”


In my sales and marketing classes, I often ask the participants, “What percentage of human decision making is rational and what percentage is emotional?”

Most people answer “80/20” or “90/10.” I then complete the exercise by pointing out that people are 100 percent emotional. Human beings, including yourself, decide emotionally and then justify logically. We make emotional decisions instantaneously, sometimes with a single glance or a single piece of information, and then we often spend several hours or months underpinning our emotional decision with logical justifications.

I then ask, “What is the ...

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