Bibliography 2

Source Links on Case Studies

CASE STUDY 1

  • 1.India Brand Equity Foundation. “E-commerce Industry in India”. Retrieved from www.ibef.org (Accessed Jan 5, 2023).
  • 2.The Economic Times. “Reliance, Tata to join Amazon and Flipkart in dominating Indian e-commerce: Forrester”. Retrieved from https://economictimes.indiatimes.com (Accessed on June 03, 2022).
  • 3.The Economic Times. “Ten years on, here’s what flipped the fate of Flipkart”. Retrieved from https://economictimes.indiatimes.com (Accessed on Jan 06, 2023).
  • 4.BBC. “Why did Walmart buy India’s Flipkart?” Retrieved from https://www.bbc.com (Accessed on Jan 06, 2023).
  • 5.Dayalani, V. (2021). “Amazon Vs Flipkart: Who Led The Indian Ecommerce War In 2021?” ©Inc42 (December 21, 2021). ...

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