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Fundamentals of Management, 11/e
book

Fundamentals of Management, 11/e

by Stephen P. Robbins, Mary A. Coulter, David A. De Cenzo
April 2015
Beginner content levelBeginner
480 pages
107h 32m
English
Pearson
Content preview from Fundamentals of Management, 11/e

Creating a Sustainability Culture

Photo shows the Recycle logo, comprising three bent green arrows forming a triangle. Sustainability was another important management issue introduced in Chapter 1. For many companies, sustainability is incorporated into the organization’s overall culture. For example, Johnson & Johnson’s Senior Director of Environment said, “Sustainability is embedded in our culture. It’s been a part of who we are for more than 65 years, long before the notion of sustainability became trendy.”45 What can companies do to create a sustainability culture?

  • Photo shows the Recycle logo, comprising three bent green arrows forming a triangle. Get everyone involved in defining what sustainability means ...

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Publisher Resources

ISBN: 9780135175156