What Do Managers Need to Know about Managing in a Global Organization?

  1. 3-2 Describe what managers need to know about managing in a global organization.

A global world brings new challenges for managers, especially in managing in a country with a different national culture.10 A specific challenge comes from the need to recognize the differences that might exist and then find ways to make interactions effective.

U.S. managers once held (and some still hold) a rather parochial view of the world of business. Parochialism is a narrow focus in which managers see things only through their own eyes and from their own perspectives; they don’t recognize that people from other countries have different ways of doing things or that they live differently ...

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