Fundamentals of Management, 11/e

What Is Change and How Do Managers Deal with It?

1. 6-1 Define organizational change and compare and contrast views on the change process.

If it weren’t for change, a manager’s job would be relatively easy.

Print publications—magazines, newspapers, textbooks, etc.—have struggled to find a profitable way to compete in a digital world. When Ross Levinsohn took over as CEO of the L.A. Times, he faced wary (and weary) employees.2 After all, the staff had already been through a decade’s worth of different leaders promising positive changes. But Levinsohn proceeded with his strategy of refocusing the newspaper on digital subscriptions and licensing content. In addition, he planned to invest more in coverage of entertainment and culture, which seems ...