Fundamentals of Predictive Analytics with JMP® - Fundamentals of Predictive Analytics with JMP, Second Edition [Book]

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Contents

About This Book

About These Authors

Acknowledgments

Chapter 1: Introduction

Historical Perspective

Two Questions Organizations Need to Ask

Return on Investment

Cultural Change

Business Intelligence and Business Analytics

Introductory Statistics Courses

The Problem of Dirty Data

Added Complexities in Multivariate Analysis

Practical Statistical Study

Obtaining and Cleaning the Data

Understanding the Statistical Study as a Story

The Plan-Perform-Analyze-Reflect Cycle

Using Powerful Software

Framework and Chapter Sequence

Chapter 2: Statistics Review

Fundamental Concepts 1 and 2

FC1: Always Take a Random and Representative Sample

FC2: Remember That Statistics Is Not an Exact Science

Fundamental Concept 3: Understand a Z-Score ...

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