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Fundamentals of Sales Management: For the Newly Appointed Sales Manager by Matthew Schwartz

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Optimal Sources for Recruiting

The recruiting process is an ongoing effort and responsibility of most sales managers. Though a corporate structure may be in place vis-à-vis human resources to generate candidates and to conduct the initial screening, being aware of exceptional people is part of a manager’s ongoing function. Successful sales managers will take a proactive stance when recruiting to support the larger corporate effort. That being said, there is no greater misuse of time than sorting through pages of unqualified candidates because the initial screens were not in place. Hopefully you have a human resources department that can help with this process. Either way, there should be some involvement on your part, so having a plan and maintaining ...

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