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Game Data Analysis – Tools and Methods by Coupart Thibault

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Summary

This chapter has shown that using Key Performance Indicators can greatly help you to understand what’s happening in your game, from the acquisition of new players and their retention inside your game to their monetization. Moreover, they will especially be useful to evaluate which of those areas you need to focus on.

Now that we have finished seeing the general framework of Key Performance Indicators and how they are supposed to be used, we will evaluate the different tools proposed by the technology and the market, which are dedicated for statistical video game analysis. Before analyzing KPIs, you need to collect data and display it, and the next chapter will highlight this underestimated aspect of the field.

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