Cover Story is a game about pure imagination. The purpose is to think expansively around an ideal future state for the organization; it's an exercise in visioning. The object of the game is to suspend all disbelief and envision a future state that is so stellar that it landed your organization on the cover of a well-known magazine. The players must pretend as though this future has already taken place and has been reported by the mainstream media. This game is worth playing because it not only encourages people to "think big," but also actually plants the seeds for a future that perhaps wasn't possible before the game was played.
Depends on the number of players, but a maximum of 90 minutes
Before the meeting, draw out large-scale templates that include the categories shown on the following image. Your template doesn't need to look exactly like this one; you can be creative with the central image and the layout. Just be sure to keep the categories intact. The number of templates you create depends on the size of the group. At the most, allow four to six people to work on one template together.
Explain the object of the game to the players and define each category on the template:
"Cover" tells the BIG story of their success.
"Headlines" convey the substance of the cover story.
"Sidebars" reveal interesting facets of ...