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Gamification for Employee Engagement by Akila Narayanan

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Case study

Continuing the previous example in Chapter 3, Enterprise GamificationStrategize, in the Strategize phase, how might we encourage the reuse of assets within the enterprise?, we validated the business case for deploying gamification to promote reuse. Let's apply design thinking to understand what factors can motivate an employee to share knowledge with their co-workers to primarily improve productivity and help them get on board quicker.

The research phase

The research phase involves collecting and analysing data.

Collecting data

Data collection involves the following possible techniques and one of the techniques is chosen:

Possible Techniques

  • Browsing
  • Online surveys
  • Interviews/Meetings
  • Observations
  • Role play

Chosen Technique(s)

Online ...

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