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9 Guard Your Integrity as a Sacred Thing

Every germ of goodness will at last struggle into bloom and fruitage; true success follows every right step.

—ORISON SWETT MARDEN

All successful business is based on trust. All relationships with customers, suppliers, employees, and financial institutions are based on knowing that people can trust you to do what you say you will. Theodore Leavitt, dean of the Harvard Business School, says, “The most valuable asset a company has is its reputation, the way it is known to its customers.”

In the same way, your character and reputation are perhaps your most valuable assets in your career. Your reputation for integrity and honest dealing is the critical factor that others use to judge you when they evaluate ...

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