2Know Your Point

We all know a thing or two about points. After all, we refer to points all the time:

“Get to your point!”

“What’s your point?”

“Please stick to your point.”

Yet all too often, people confuse a point with something else: a theme, a topic, a title, a catchphrase, an idea. We believe a good speech can simply be about supply-side economics, the benefits of athleticism, the role of stepmothers, or the summer you spent in Costa Rica.

But none of these are actual points.

Imagine a child’s history paper on the American Revolution. If you asked him for his point, he might say it’s about the American Revolution.

That’s a topic.

He might also say it’s about George Washington and the Founding of America.

That’s a title.

He might even say ...

Get Get to the Point! now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.