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Getting Innovation Right: How Leaders Leverage Inflection Points to Drive Success
book

Getting Innovation Right: How Leaders Leverage Inflection Points to Drive Success

by Seth Kahan
March 2013
Intermediate to advanced content levelIntermediate to advanced
272 pages
5h 58m
English
Jossey-Bass
Content preview from Getting Innovation Right: How Leaders Leverage Inflection Points to Drive Success

Chapter 3

Collect Intelligence

Intelligence is information that supports your ability to make strategic decisions. It could be information about products, customers, competitors, the market or internal capabilities—or all of the above. Effective innovation requires intelligence to make smart choices that take into account each of these areas.

I have been collecting intelligence for my executive clients since 2000. I find it surprising that so many have little or no intelligence efforts in-house, let alone the ability to exploit this resource. It's a stark absence. They cannot act on their information because they have none or what they have is haphazard, built upon conversation and hunches only. It is a sad state considering that much of this ...

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Publisher Resources

ISBN: 9781118461433Purchase book