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Getting It Done: Project Management in Action by Project Management Institute

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Myth Busters

Project managers don't stifle the creative process—they help it thrive.

Sarah Flaherty, PMP

As a project manager in the creative department of a large corporation, I spend my days among very imaginative team members.

Creative agencies may not be thought to use project managers the same way an IT or construction organization would. Yet the essence of my role—to produce a deliverable on time, within budget and in line with organizational strategy—remains the same. The only difference is that my field battles a major myth: The creative process trumps project management processes.

Wrong. Process isn't a creativity killer. In fact, project managers can use it to help creativity flourish.

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