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Getting Started with WordPress®: Design Your Own Blog or Website

Book Description

In a world where blogs are all over the internet, designing an attractive one that stands out from the crowd can seem like a daunting task for anyone who has never done it before - unless they have an easy-to-follow resource that will guide them through every step of the process. WORDPRESS FOR BEGINNERS: DESIGN YOUR OWN BLOG OR WEBSITE is that resource. The book's primary value lies in its approach - it is filled with hands-on examples and emphasizes real-world applications. Coverage begins with the basics of WordPress, focusing on the free version of the software. It then progresses to explore other topics, including one-click installs, registering a domain name, and basic customizations. After building this solid foundation in WordPress fundamentals, more advanced and highly valuable concepts are introduced, like search engine optimization, categorization capabilities, and social media promotion strategies. Perfectly aligned with the "anyone can do it" approach of WordPress itself, this all-in-one resource will provide first-time bloggers with the tools they need to build a well-designed, effective blog that won't get lost in the blogosphere.

Table of Contents

  1. Copyright
    1. Dedication
  2. Acknowledgments
  3. About the Author
  4. Introduction
    1. What You’ll Find in This Book
    2. Who This Book Is For
    3. How This Book Is Organized
    4. Publisher’s Companion Website Downloads
  5. I. Getting Acquainted
    1. 1. Introduction
      1. What the Heck Is Blogging?
      2. Pros and Cons Compared to Facebook
      3. WordPress Blogger
      4. Hiring a Developer Versus Developing It Yourself
      5. Conclusion
    2. 2. WordPress Alternatives: Starting with Blogger
      1. Learning About Blogger
      2. Starting a Gmail Account
      3. Starting a Blogger Account
        1. Beginning to Blog
        2. Adding an Image
        3. Having a Bit of Fun
      4. Conclusion
    3. 3. Starting a Free WordPress Blog
      1. Deciding Between a Free and a Fee-Based WordPress Blog
      2. Starting a WordPress Blog
        1. Making a Blog Public/Private
        2. Creating a Post
        3. Creating a Post with an Image
          1. Accessing Your Dashboard
          2. Making a Post with an Image
        4. Sharing on Facebook
      3. Conclusion
    4. 4. Working with Digital Images
      1. Fine-Tuning Images While Uploading in WordPress
      2. Using a Picture from Facebook in a Blog Post
      3. Resizing Pictures with Picresize.com
      4. Online Image Editing with Picnik.com
      5. Managing Photos with Picasa
      6. Renaming Pictures on Your Computer
      7. Conclusion
  6. II. Learning WordPress
    1. 5. Hosted WordPress: One-Click Installation
      1. Starting a Hosting Account
      2. Installing WordPress with QuickInstall
      3. Extra: Redeeming AdWords Credit
      4. Conclusion
    2. 6. Spam, Spam, Spam, Spam: Understanding Spam and Security for WordPress
      1. The Bridge of Death: Ignore This Chapter and Be Sent to the Gorge of Eternal Peril
        1. Understanding Blog Comment Spam
        2. Understanding Blog Security
      2. Adjusting Comment/Spam Settings
      3. Trying Out Akismet: Spam Killer
      4. Updating WordPress So You Don’t Lose Everything
      5. Backing Up WordPress
      6. Installing a Plugin: BackupWordPress
      7. Exploring BlogBooker
      8. Conclusion
    3. 7. Easy Launch: Getting Your Blog Going
      1. Tweaking a Theme
      2. Setting Up the Basic Configuration
      3. Making a Post
      4. Conclusion
    4. 8. Easy Content: Categories and SEO
      1. Categories
        1. Categorizing a Post
        2. Categorizing the Uncategorized Posts
      2. SEO
        1. SEO for Writing Posts
        2. Getting Fancy Shmancy with the Code
      3. Search-Engine-Friendly URLs
      4. WordPress Versus Facebook Notes: SEO?
      5. Conclusion
    5. 9. Easy Insights: WordPress Stats and Google Analytics
      1. WordPress.com Stats
      2. Google Analytics
        1. Step 1, Option 1: Setting Up Google Analytics and Getting a UID
        2. Step 1, Option 2: Returning to Google Analytics If It’s Not Your First Time
        3. Step 2: Bringing the Google Analytics Code Back into WordPress
        4. Accessing Google Analytics
        5. Enabling the Dashboard Widget
      3. Conclusion
    6. 10. Easy Expansion: Themes and Pages
      1. Adding and Switching Themes
      2. Adding and Accessing Pages
      3. Conclusion
    7. 11. Easy Expansion: Integrating Facebook and GTranslate
      1. Facebook Social Plugins
      2. Changing Widget Settings
      3. GTranslate
      4. Share on Facebook
      5. Conclusion
    8. 12. Easy Expansion: More Plugins
      1. Browsing Plugins
      2. Subscribing to an Email List
      3. Exploring the Yet Another Related Posts Plugin
      4. Adding Videos to Your Blog Posts
        1. Using Smart YouTube to Add Videos
        2. Embedding a Video Manually
      5. Activating WP-reCAPTCHA
      6. Perusing WP e-Commerce
      7. Conclusion
  7. III. Special Topics
    1. 13. Promoting on Social Media
      1. Copying a Link into Facebook
      2. Importing a Blog into Your Personal Profile
      3. Promoting Your Blog on a Facebook Page
      4. Connecting a Blog to a Facebook Page
        1. Installing RSS Graffiti
        2. Accessing RSS Graffiti
        3. Importing Your Blog Posts into Your Personal Profile
        4. Going Mobile
      5. Conclusion
    2. 14. Promoting with Social Advertising
      1. Getting Over Intimidation
      2. Creating a Facebook Ad
      3. Accessing Ads
      4. Making an Ad for a Facebook Page
      5. Reviewing Performance
      6. Starting a Revolution (or Helping One)
      7. Learning More About Facebook Advertising
      8. Investigating Other Kinds of Social Advertising
      9. Conclusion
    3. 15. A Few Sample Blogs
      1. Tour Stop #1: www.juntaedelane.com
      2. Tour Stop #2: Digital Days
      3. Tour Stop #3: Brotherhood of the Briar
      4. Conclusion