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Getting Started with Flurry Analytics by Bhanu Birani

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Segments

Segments are basically different categories of application users who represent a group. We can create segments that will help us to monitor a finely tuned group of typical users. For example, you can create a segment of users who are adults, a segment of users who are male, a segment of user who are female, and so on.

The parameters for segmentation can include the following:

  1. Date range
  2. Custom events
  3. Usage
  4. Location
  5. User gender
  6. User age range
  7. User language

To create segments, go to the Manage tab on the left-hand side bar and click on the Segments item in its drop-down list.

You will find the Create New Segment button as show in the following screenshot:

Clicking on the Create New Segment button will take you to the parameter setting page. Here you ...

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