Chapter 5 Global Strategy for Digital Businesses
You have no choice but to operate in a world shaped by globalization and the information revolution. There are two options: adapt or die.
Andrew S. Grove, former COO, CEO, and Chairman, Intel Corporation
Strategy is concerned with (1) how companies create and capture value and (2) how they establish and sustain competitive advantage. A firm is judged by its stakeholders for the value it creates for them. Different stakeholders of course have different expectations of the firm in which they have (or claim to have) some stake. From a customer perspective, a firm creates value when it satisfies their needs efficiently and effectively. And, from a shareholder perspective, ...
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