What Is a Goal?
A goal is a specific and measurable accomplishment to be achieved within time
and cost constraints. Goals are written statements of intent and results to be
achieved. These statements contain:
➤ Action verbs
➤ Measurable outcomes
➤ Specific dates for accomplishment
➤ Cost and resource constraints
Mission statements define your cause and provide direction for goals.
Objectives are tactics used to achieve goals. They must be complementary to the
goal and the mission.
Why Set Goals?
Well-defined goals enable people to choose, design, and implement their life and
work objectives to achieve a mission or life purpose.
➤ Establish direction
➤ Identify results
➤ Improve teamwork
➤ Heighten performance