Going Mobile: The Personalized, On-Demand Future of Urban Transportation

Book description

Throughout the 20th century, autos and the auto industry propelled human development, bringing unrivalled utility and flexibility to the way people move. Yet the industry now faces fundamental disruption as vehicle ownership yields to on-demand mobility.

Product information

  • Title: Going Mobile: The Personalized, On-Demand Future of Urban Transportation
  • Author(s): Venkat Sumantran, Charles H. Fine, David Gonsalvez
  • Release date: January 2018
  • Publisher(s): MIT Sloan Management Review
  • ISBN: 53863MIT59208