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Google Adwords That Work by Jon Smith

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Surfing under the influence…

This is only conjecture, but I have seen enough evidence to suggest that there are certainly sales to be made after pubs kick out. Give it a month to prove or disprove my theory but for a number of businesses (including wooden toys!) I’ve increased my bids during the hours of 22.00 and 01.00, attained a temporary higher position and reaped the rewards of dads (and mums) coming home from a night on the town and splashing out a small fortune on a gift for little Freddie. The increased bid might only be 10–20%, which may equate to pennies, but the drunk pound is generous and covers the increased cost quite nicely. One for yourself, mate!

2. Source: http://searchengineland.com/070619-092701.php

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