Index

A

Abdullah, Kulsoom, 271

accessing web server logs, 62–63

accidental data spills, 18

Accoona, 108

accounts

GrandCentral accounts, 156–157

registered user accounts, 78–80, 285

accuracy of mapping services, 196

Acquisti, Alessandro, 292

addresses

IP addresses

city-level geolocation, 68–69

dynamic IP, 66

identifying end users with, 67–69

IPv4, 65–66

IPv6, 66

NAT (Network Address Translation), 66

purpose of, 65

static IP, 66

zip code-based geolocation, 69

network. See network addresses

AdSense, 212–215

advanced search operators, 113–114

advertising, 301

AdSense, 212–215

AdWords, 215

cross-site tracking, 206–209

DoubleClick, 216–217

overview, 205–206, 210–212

risks

affiliate services, 220

Chatback service, 225–226

Facebook Beacon, 221–222

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