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Graph Analysis and Visualization: Discovering Business Opportunity in Linked Data by David Jonker, Richard Brath

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Part 1 Overview

The first part of this book introduces the subject of graphs and provides answers to two essential questions: why are graphs valuable to business analysis, and what kinds of opportunities can they be used to discover? A wide spectrum of techniques and applications are discussed, drawing from history and real-world experience. Case examples are used to illustrate value.

Before proceeding to a discussion of the process of graph analysis in the second part of the book, this overview provides you with a sense of just how many types of graphs there are and how many areas of potential value exist, even within a single business. References serve as a guide to subsequent chapters in the third part of the book, which cover each class of graph in more detail and step through tutorial style applications of graph analysis.

Table P1-1 describes the topics of Chapters 1 and 2.

Table P1-1: Overview

TopicDescription
Why Graphs? (Chapter 1)
p01g001.tif
What are graphs, and why are they useful to a business analyst? Chapter 1, “Why Graphs?,” introduces the concept of graphs, and defines several key terms used in this book. Select historical and modern anecdotes recount applications of graph analysis and visualization in business, documenting a steady rise to prominence spurred on by today’s challenges of vast and complex data. Real-world cases attest to the value of graphs.
A Graph ...

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