O'Reilly logo

Graphic Designer's Essential Reference by Timothy Samara

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

(RAY)
Job:07-26153 Title:RP-Graphic Designer’s Essential Reference PB Edn
#175 Dtp:204 Page:243
242-248_26153.indd 243 7/12/11 9:07 PM
(Text)
BY SUBJECT
INDEX
243
Cassra Studio, 232
Compass 360 Design, 172
Creuna, 168
Csano, Thomas, 167
Designliga, 240
Domowicz, Mary, 173
Durre Design, 183
Form, 176
Ideas on Purpose, 168
Joseph Caserto Art Direction
and Design, 191
Kuhlmann Leavitt Design, 199
Kym Abrams Design, 167
Lee, Kyi Sun, 230
LSD, 184
Maurice Redmond/Feuer, 179
Paarpiloten, 232
Paone Design Associates, 167, 203, 225, 236
People Design, 169
Red Canoe, 172
Rolfe, Jasen D., 191
Sagenvier Design Kommunikation, 207
Sciandra, Francesca, 179
Shim, Julie, 224
Shinnoske, Inc., 173
Song, Sung Soo, 185
Stereotype Design, 185
Stim Visual Communication, 214, 218, 236
Studio Cuculic, 185
Sunwoo, Ann Im, 194
Surface, 195
Suthern Design, 223
Tactical Magic, 184
Think Studio, 168
designer’s gouache, 14, 14–15
Designliga, 240
dialogue, visual, 30–31, 30–31
differentiation, 18, 18
dingbats, 138–139, 138–139
direction, 18, 18
directionals, 138–139, 138–139
Domowicz, Mary, 173, 214
Durre Design, 183
dynamic color relationships, creating,
22–23, 22–23
E
editorial elements, typographic, 118–129, 118–129
callout treatments, 124–125, 124–125
caption treatments, 126–127, 126–127
folios, 128–129, 128–129
hierarchical pair structures, 118–119, 118–119
initial-cap treatments, 120–121, 120–121
paragraph breaks, 122–123, 122–123
runners, 128–129, 128–129
editorial pages, 188–195, 188–195, 238–241,
238–241
editorial structure, spatial presentations,
152–153, 152–153
editorial style mixes, 116–117, 116–117
embellishments, 138–139, 138–139
erasers, 14, 14
F
faces, cropping of, 156–157, 156–157
fashion, 96–97, 96–97
feature articles, 188–192, 188–192, 192, 192
gures, cropping of, 156–157, 156–157
lter treatments, 48–49, 48–49
orid scripts, 28, 28
folders, bone, 14, 14–15
folios, 128–129, 128–129
form, 16, 16
abstract, 21, 21
fundamental, 40–41, 40–41
Form (design fi rm), 176, 190, 205, 228
form manipulations, 50–51, 50–51
fundamental forms, 40–41, 40–41
G
geometric languages, 54–55, 54–55
geometric patterns
curves, 68–69, 68–69
grids, 70–71, 70–71
lines, 66–67, 66–67
Geometric Sans Serif, 28, 28
Gothic Oldstyle Serif, 28, 28
gouache, 14, 14–15
grids, 70–71, 70–71
column: compound and hierarchic,
148–149, 148–149
column: regular, 146–147, 146–147
modular, 150–151, 150–151
Grotesk Sans Serif, 28, 28
GUI computer, 14, 14
H
heart of the matter, 208-225
hierarchical pair structures, 118–119, 118–119
hierarchy, 18, 18
enhancing through color, 25, 25
high-resolution loupes, 14, 14–15
historical periods, 98–99, 98–99
home, 96–97, 96–97
Humanistic Sans Serif, 28, 28
Humanist (Rounded) Oldstyle, 28, 28
I
iconic images
naturalistic, 42–43, 42–43
stylized languages, 44–45, 44–45
Ideas on Purpose, 168, 190, 193
identity, 18, 18
illustration: styles and media, 52–53, 52–53
image cropping
faces, 156–157, 156–157
gures, 156–157, 156–157
objects, 155, 155
scenes, 154, 154
image-driven ads, 180–185, 180–185
image layout, compositional strategies,
158–159, 158–159
imagery
pictorial staples, 38–75
type and, 30–31, 30–31
working with, 20, 20
initial-cap treatments, 120–121, 120–121
intervals, 18, 18
italic/script hybrids, 28, 28
J
Joseph Caserto Art Direction and Design,
191, 241
justifi cation problems, 32, 32
K
kiosk/single-page format ad, 200–201,
200–201
kneaded erasers, 14, 14
knives, 14, 14–15
{}
(RAY)
Job:07-26153 Title:RP-Graphic Designer’s Essential Reference PB Edn
#175 Dtp:204 Page:243
242-248_26153.indd 243 7/12/11 9:07 PM

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required