Book description
In the hard-fought business world, only one new business in 20 lives to see its fifth anniversary. Typical management books do not address the unique nuances of early stage companies. Most entrepreneurial books often profile successful entrepreneurs or companies who are better known, which usually includes only the small percentage that achieve stratospheric success. Growing Your Own Business shares the secrets of long-term survival and success, detailing practical guidelines and relevant 'tales from the trenches' to help entrepreneurs tackle common concerns and obstacles. A welcome combination of first-person how-to advice and peer mentoring support, this comprehensive, essential resource book provides sound, battle-proven advice for developing effective sales and marketing strategies, managing employees, and navigating business cycles. Growing Your Own Business continues after the first book, Starting Your Own Business. This resource is designed to work as independent resource or integrate into business curriculums.
Product information
- Title: Growing Your Business
- Author(s):
- Release date: May 2010
- Publisher(s): Business Expert Press
- ISBN: 9781606491348
You might also like
book
The Art of Communication
Bring nuance, depth, and meaning to every conversation you have The Art of Communication is for …
book
Modern Software Engineering: Doing What Works to Build Better Software Faster
Improve Your Creativity, Effectiveness, and Ultimately, Your Code In Modern Software Engineering, continuous delivery pioneer David …
book
Designing Data-Intensive Applications
Data is at the center of many challenges in system design today. Difficult issues need to …
audiobook
The Design of Everyday Things
First, businesses discovered quality as a key competitive edge; next came science. Now, Donald A. Norman, …