Chapter 3

Guerrilla Analytics Principles


This chapter describes the Guerrilla Analytics Principles. These are a small number of guiding rules to address the challenges and risks of a Guerrilla Analytics project as introduced in the previous chapter. After describing each of the principles, we then look at the type of management framework within which these principles can be applied to real-world analytics projects.


Guerrilla Analytics Principles
Management Framework
Data Provenance

3.1. Maintain data provenance despite disruptions

The previous chapter’s challenges and risks may have been familiar to you. You may have finished that chapter feeling a little depressed by all of these challenges and risks posed by analytics ...

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