13 Media Realtions & Public Releases
Few things are able to project your message and cement credibility faster than media coverage from local, national and international newspapers, magazines, radio and broadcast television or from “new media” outlets such as subject-specific websites (“webhubs”), popular blogs, online forums, online newspapers and magazines, audio podcasts, vidcasts, YouTube channels and more.
Unlike other marketing and promotional material — through which you claim your own and your own films’ greatness — media coverage essentially provides second- and third-party support and validation of the quality of your films and your expertise as a filmmaker. Media coverage is also a highly effective no- or low-cost channel to increase ...
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