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Handbook of Concierge Medical Practice Design
book

Handbook of Concierge Medical Practice Design

by Maria K. Todd
December 2014
Intermediate to advanced content levelIntermediate to advanced
212 pages
5h 40m
English
Productivity Press
Content preview from Handbook of Concierge Medical Practice Design
103
Chapter 7
Creating Your Practice Identity
Creating Your Identity
This is one of the more exciting parts of your business development. I know
you are going to be eager to work on this challenging and creative activity
as part of your business startup. This is one of the “sticky” activities. It is
important that it is well organized, meaningful, and done correctly, because
so much of the future is riding on it.
One thing I want to caution you, however: this part can also lead to
“analysis paralysis.” Don’t think that you have to find just the right name at
this stage. If you are not sure, call it NewCo until you feel more commit-
ted to the nam
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Publisher Resources

ISBN: 9781466568181