Chapter 1Hacking a Business Case

If you're communicating with a business owner, chief executive officer (CEO), chief information security officer (CISO), or just someone who needs to make a case to upper management on why hacking is beneficial to companies, then this chapter is for you. The chapter is not packed with practical hacking exercises like the remaining chapters are; rather, it focuses on the reasons why companies need hackers. We explain why we believe that the best route to improving an organization's cybersecurity is for you, your team, and your employer, to adopt a purple team mentality and begin thinking like malicious hackers. The purple team way of thinking is the amalgamation of traditional blue and red teams—the defenders and the attackers.

If you know the enemy and know yourself, you need not fear the results of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle.

Sun Tzu, The Art of War

To be a CISO is to lead an army. To be effective, that army needs to know itself and know its enemy. In other words, you need a team trained to think like hackers. You need a team that proactively works to identify all the ways that the enemy could attack and then build stronger infrastructures—from patching software vulnerabilities to creating security policies and cultures. Businesses need hackers, and that is the subject and focus ...

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