Hands-On Low-Code Application Development with Salesforce

Chapter 14: Leveraging Customers and Partners Power with Communities

When dealing with customers, there can be different touchpoints that can be activated to manage your customer relationships, such as integrating with Computer Telephony Integration (CTI) for phone communication with your call center, delivering an inbound email channel, or a web chat to talk directly with your customers.

If you want to improve your connection with your external stakeholders (customers, partners, or, more generally, external users), Salesforce Communities is what you need to use, in order to deliver a 24/7 web-accessible portal that can grant them direct access to Salesforce data, giving them the power to join a business process using most of the Salesforce ...