CHAPTER 3

If You Can’t Say What Your Meeting Will Accomplish, You Shouldn’t Have It

by Bob Frisch and Cary Greene

How many times have you walked out of a theoretically important meeting—a leadership off-site, a C-suite powwow, a sit-down with the board—thinking, “That was a great discussion, but I’m not sure we really accomplished anything?” More often than not, the problem lies not in what did or didn’t happen at the meeting itself but in the fact that you didn’t get anything done because the goals for the meeting were never firmly established in the first place.

We see this happen all the time when clients hire us to help manage off-sites. Often, they start by handing us a pretty well-developed (and usually packed) agenda full of already-booked ...

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