1
Traits and Profiles of Great Entrepreneurs
Heart, Smarts, Guts, and Luck are the defining traits of great entrepreneurs and business-builders. They are complementary in some ways, yet very different in others. We conclude this chapter with a visual depiction that puts the four traits in a nutshell (see figure 1-1).
The Heart-Dominant
With a three-act narrative bursting from their heads, Heart-dominant individuals bring purpose and passion to the business world. Founders, iconoclasts, and visionaries, their inspiration could be hard-core technology, e-commerce, hamburgers, rental cars, biotech, or a new take on social networking—it doesn’t matter. These people are consumed by a deep passion and driving hunger to translate their purpose into ...
Get Heart, Smarts, Guts, and Luck now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
