FREE SAMPLE FROM LEAD WITH A STORYBY PAUL SMITH
Stories do much more than entertain—they actually engage your audience’s brains, creating an experience in which they learn a lesson, share a belief, and envision results as if they were there. This enormously practical and inspiring book lets you in on one of the most important leadership techniques that exists, and shows you how to use it naturally and effortlessly in every area of your work. In Lead with a Story, corporate storytelling expert Paul Smith helps you choose a story tailor-made for your own particular need, adapt the ready-made stories, and even craft your own.
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