How Social Influence Does (and Doesn't) Affect Decision Making

Video Description

How do individuals and organizations make great decisions? The conventional wisdom is that some people are just better at consistently making good decisions, and the rest of us just get by. But research by MIT's Sandy Pentland refutes this idea. Pentland concludes that the best ideas and decisions are made by ""explorers"" who engage with social networks in continuous social exploration. In this interactive Harvard Business Review webinar, Pentland shares insights from this research, describes what social exploration is, and explains how, why, and where it produces better decisions.

Table of Contents

  1. How Social Influence Does (and Doesn't) Affect Decision Making 00:59:14

Product Information

  • Title: How Social Influence Does (and Doesn't) Affect Decision Making
  • Author(s): Sandy Pentland
  • Release date: November 2013
  • Publisher(s): Harvard Business Review
  • ISBN: 3133326710001