Section III

Verbal Communication

We are a talking species—we value language and the use of words. We are taught at a very early age to hear, speak, read, and write words. We use them to communicate our thoughts, feelings, and needs. A major component of human intelligence is based on a person’s vocabulary. In other words, we tend to judge how intelligent a person is based on how large their vocabulary is. The bottom line is that when we talk to people, we use words. Unfortunately, having a broad vocabulary doesn’t ensure social success in human interactions.

Besides the words themselves, there are verbal techniques necessary to accomplish your relationship goals. A verbal technique is how to say something beyond the words themselves. An analogy ...

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