How to identify benefits
The process of identifying benefits is one that many people find difficult, so letâs have a look at whatâs involved.
Whatâs the benefit of benefits?
I bought a mower with a 42-inch cutter deck because it meant that I wouldnât have to waste too much time cutting the grass. BENEFIT â I can do other things that I enjoy doing!
I bought an answerphone with a remote interrogation facility, so that when I stay away from home I can still keep in touch with my business contacts. BENEFIT â I keep in touch and donât miss out on business opportunities.
Benefit statements turn your gobbledygook into language that the other person can understand and is relevant to them. By using benefit ...
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