Signal
Unleash a Personal Brand that Grows Your Network, Brings You Opportunities, and Makes the Right People Want to Work with You
A Note to You, the Reader
I want you know that this chapter is long. The first half teaches you how to set up your personal brand online. The second half teaches you how to build it out. If you already have a personal website, I recommend skimming the headers of the first half to see if something sticks out to you personally and then diving into the second half. If you don’t have a personal website, read this chapter beginning-to-middle, build your site, and then return to the second half.
You have a personal brand, ...
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