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How to Get Your Product to Market: A guide to design, manufacturing, marketing and selling by Louise Guinda

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Chapter 2: Protecting Your Idea

Before investing time and money in developing your idea, you need to do everything you can to prevent others from copying it. This is known as protecting your intellectual property – protecting your original ideas and the aspects of your invention that are unique and innovative. Intellectual property protection is not just something which is useful for inventors; design rights/registration, trademarks and copyright can be useful for every kind of productpreneur.

It is equally important to make sure that you will not be infringing upon someone else’s intellectual property by selling your product. Even if there are no similar products on the market, if someone holds a patent or design registration over your idea, ...

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