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How to Make Money in Stocks: A Winning System in Good Times and Bad, Fourth Edition, 4th Edition by William O'Neil

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CHAPTER 11When to Sell and Take Your Worthwhile Profits

This is one of the most vital chapters in this book, covering an essential subject few investors handle right. So study it carefully. Common stock is just like any merchandise. You, as the merchant, must sell your stock if you’re to realize a profit, and the best way to sell a stock is while it’s on the way up, still advancing and looking strong to everyone.

This is completely contrary to human nature. It means selling when your stock is strong, up a lot in price, and looks like it will make even more profit for you. But when you sell like this, you won’t be caught in heartrending 20% to 40% corrections that can hit market leaders and put downside pressure on your portfolio. You’ll never ...

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