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How to Win Any Argument, Revised Edition
book

How to Win Any Argument, Revised Edition

by Robert Mayer
September 2011
Beginner to intermediate content levelBeginner to intermediate
256 pages
5h 36m
English
Career Press
Content preview from How to Win Any Argument, Revised Edition

7Assemble an Arsenal of Magic Words and Phrases

Because the way to win is to grab, hold, and convince

Call upon words and phrases to zoom your argument from flabby and ho-hum dull to captivating and compelling.

In this chapter, you’ll discover how the pros present things not as they are, but as they want them to be perceived.

It’s Power-Upper Time

Because you want to “caffeinate” your argument

“You’ll need a basic black dress that will always get you out of a what-to-wear jam. Jazz it up with a glittery necklace, glitzy shoes, and a gold belt, and you’re off and ready for the party.” It was a fashion editor’s advice for young women heading off for their first year of college.

How can you power up a phrase, a sentence, or a paragraph to make it ...

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Publisher Resources

ISBN: 9781601631817