12Win the War of Words in Writing

Because sometimes writing your argument is the only way, and sometimes it’s the winning way

Reports. Memos. Letters. Putting your thoughts in writing enables your reader to reread, to absorb, and to understand—luxuries listeners don’t have. We write hoping that we’ll be read. But you never really know if you’ll be read, or if the reading will be anything more than a fleeting, light, once-over.

In this chapter you’ll discover the secrets of how to write an argument that will be read.

Meet Mrs. Townsend

Because it’s time for you to be set free

Upright and proper, Anna Townsend referred to herself not as our English teacher, but as a “teacher of English.” God forbid that anyone would mistakenly think she was a teacher ...

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