A common problem with determining the time horizon is that developments such as new technologies and innovations do not stick to dates. In 2000, many organizations did not yet include the rise of the smartphone in their strategic plans, while models were already being manufactured with which users could access the Internet, take photographs, and make purchases. These smartphone models were expensive and not available to everyone. Therefore, the impact of the smartphone was not within the scope of the strategic dialogue, but history shows us how quickly the smartphone rose to prominence and what impact it has had on what organizations do and the way they do it. Overall, the smartphone changed the way that organizations’ employees work. ...

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