Preface
The data warehouse can be a complex and expensive IT investment. Despite the expense, organizations continue to invest heavily in data warehouse efforts because warehouses are the essential underpinnings of analytical capabilities that are required to help organizations deeply understand their business, their customers, and their markets. Gaining deeper customer insight from the information requires incorporating an ever-increasing volume and variety of information, with a higher quality. Regulatory requirements require greater transparency and insight into how the information flows throughout an organization. Competitive pressures require a wider variety of employees across the organization to nimbly access and analyze the information ...

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