In Chapter 5, we learned about sentiment analysis using Watson Analytics' new social media feature to automatically analyze and categorize text posted to social media, in an attempt to determine an audience's feeling about a topic.
Key takeaways:
- Sentiment analysis can often be referred to as opinion mining and IBM Watson Analytics for Social Media is a relatively new offering in Watson Analytics and can be used for this purpose.
- The workflow in using Watson Analytics for social media is similar to the workflow that should be followed for all other Watson Analytics project types.
- The social media workflow involves: specifying topics, specifying the date range, specifying the types of source, reviewing ...