Chapter 2. Introducing Lotus Connections 2.0

In Chapter 1, “Social Networking Concepts,” we examined what is meant by the term “social networking,” as well as how those concepts relate to business entities as opposed to the plethora of general social networking tools available on the Internet. Although many organizations see the innovative value of providing social networking tools to their employees or associates, most have found that the tools available for deployment within the enterprise are stand-alone systems that often require extensive customization in order to integrate with other tools that a company might acquire.

Lotus Connections provides core services found in other social software tools, such as blogging, social bookmarking, and ...

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