© The Author(s), under exclusive license to APress Media, LLC, part of Springer Nature 2023
D. MacDonaldImpact Measurement and Outcomes Evaluation Using Salesforce for Nonprofitshttps://doi.org/10.1007/978-1-4842-9708-7_1

1. Introduction to Salesforce for Nonprofits

Dustin MacDonald1  
(1)
Sigourney, IA, USA
 

This is a book about conducting impact measurement for nonprofits. If you’re reading this book, I assume you work for a nonprofit or an external evaluator or are a consultant like me and are interested in using the power of Salesforce to improve your impact measurement and evaluation. If so, this is the right book for you.

Combine the lack of reading material on subjects related to Salesforce with the lack of resources for nonprofits using Salesforce, ...

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