© The Author(s), under exclusive license to APress Media, LLC, part of Springer Nature 2023
D. MacDonaldImpact Measurement and Outcomes Evaluation Using Salesforce for Nonprofitshttps://doi.org/10.1007/978-1-4842-9708-7_9

9. Advanced Techniques

Dustin MacDonald1  
(1)
Sigourney, IA, USA
 

In this chapter, we look at some advanced techniques for impact measurement and outcome evaluation. These techniques go beyond base Salesforce and Nonprofit Cloud functionality to tap into Salesforce’s advanced artificial intelligence and machine learning offerings called Einstein.

We will learn how to use Experience Cloud to get data from constituents and insert it right into your Salesforce database without you needing to do anything to it, and we will examine some ...

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