Your Turn

Implementing e-learning requires a two-pronged approach: change management and effective marketing. To help you think in these terms, tackle worksheets 2-1 and 2-2.

Worksheet 2-1. A change for the better.
Think of three examples of changes in your job that you felt were positive.
  1. ________________________________________________________________

  2. ________________________________________________________________

  3. ________________________________________________________________

Why do you think these changes were good? What role did change management have in determining the positive aspects of these changes?
What might your learners welcome about e-learning? Jot down three possibilities here:
  1. ________________________________________________________________ ...

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